In the ad agency industry, clients refer to
A) an advertiser or organization that has the product, service, or cause that needs to be marketed.
B) the media, which plays a crucial role in the process of marketing communication.
C) a purchaser of the consumer product advertised.
D) a market for business or consumer products.
E) an advertising agency that specializes in the creation of the communications message.
Correct Answer:
Verified
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