Television can offer advertisers selective coverage of target audiences through:
A)program content which appeals to specific types of audiences
B)broadcast time periods that reach specific types of audiences
C)cable networks which reach groups with specific interests
D)the use of local or spot commercials in specific market areas
E)through all of the above techniques

Question

Quizplus · Accepted Answer

All of the above techniques allow advertisers to have selective coverage of target audiences. Program content can be tailored to appeal to specific types of audiences, broadcast time periods can be chosen to reach specific types of audiences, cable networks can reach groups with specific interests, and local or spot commercials can be used in specific market areas. Therefore, the best choice is E.

Television Can Offer Advertisers Selective Coverage of Target Audiences Through