The _____ is an outside firm that specializes in the creation,production and/or placement of the communications message and that may provide other marketing and promotions related services.

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An advertising agency is a firm that specializes in creating, producing, and/or placing the communication message. They may also provide other marketing and promotions-related services such as market research, brand strategy, media planning, and creative development.

The _____ Is an Outside Firm That Specializes in the Creation,production