________ driven approach is an aggressive,push-the-catalogue approach to marketing.
A)Technology
B)Sales
C)Marketing
D)Customer

Question

Quizplus · Accepted Answer

A sales-driven approach focuses on increasing sales and revenue through aggressive marketing techniques such as push advertising, sales promotions, and telemarketing. It is mainly concerned with achieving short-term goals rather than building long-term customer relationships.

________ Driven Approach Is an Aggressive,push-The-Catalogue Approach to Marketing