Conventional surveys and focus groups are called ________ because they provide a slice of life at one point in time.

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Cross-sectional data provide information about a population at a specific point in time. It is different from tracking studies, which collect data over time, and time-series data, which analyze changes over time. Segmentation studies may use surveys or focus groups, but their focus is on identifying and understanding subgroups within a population.

Conventional Surveys and Focus Groups Are Called ________ Because They