Which of the following primary sources is excellent in determining competitor sales pitches,pricing,and other aspects of their activity?

Question

Quizplus · Accepted Answer

Sales force and customers can provide valuable insights into competitor sales pitches, pricing, and other aspects of their activity as they are often in direct contact with them and may even hear their pitches firsthand. Additionally, customers may be able to provide feedback on the strengths and weaknesses of a competitor's product or service.

Which of the Following Primary Sources Is Excellent in Determining