Which of the following statements is true regarding the percentage of sales approach to budgeting?
A) It views advertisement as an investment measures its return by calculating percentage increase in sales for a particular period.
B) It attempts to spend at levels proportional to the competition's spending.
C) Approach is based on the belief that advertising causes sale.
D) It selects a percentage of sales,either past or expected to devote to advertising.
Correct Answer:
Verified
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