The reengineering of sales in the 1990s,especially the impact of sales force automation and the salesperson's educated use of technological tools in working with prospective customers in a highly efficient way is referred to as:

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The reengineering of sales in the 1990s, which involved the use of sales force automation and technological tools by salespersons to efficiently work with prospective customers, is commonly referred to as virtual selling. Reverse engineering is a process of taking apart and analyzing a product to understand how it works, and it is not related to sales. Direct marketing and mass marketing refer to different marketing strategies and are not related to sales reengineering in the 1990s.

The Reengineering of Sales in the 1990s,especially the Impact of Sales