Share of wallet indicates the percentage of customers in group that were obtained at the same time who are still customers.

Name: Share of wallet indicates the percentage of customers in group that were obtained at the same time who are still customers.
Brand: Quizplus
Rating: 4.9 (56 reviews)

Question

Quizplus · Accepted Answer

Share of wallet refers to the percentage of a customer's total spending in a particular category that is captured by a company. It does not necessarily indicate customer retention or the percentage of customers that are still retained.

Share of Wallet Indicates the Percentage of Customers in Group