Service quality is measured using:

Question

Quizplus · Accepted Answer

Service quality is best measured using survey instruments administered to customers. This allows for feedback from the customers themselves on their perception of the quality of service provided. Engineering metrics and physical metrics may provide technical information, but they do not necessarily reflect the customer's experience. Statistical tools may be useful in analyzing the data collected from surveys, but they are not a direct measure of service quality.

Service Quality Is Measured Using