Trialability is the degree to which the user of a new brand or other people can observe the possible effects of new-product usage.

Name: Trialability is the degree to which the user of a new brand or other people can observe the possible effects of new-product usage.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Trialability refers to the degree to which a new product or service can be experimented with on a limited basis, not to the observability of its effects by users or others. Observability is a separate characteristic of innovations.

Trialability Is the Degree to Which the User of a New