Most successful companies are aware that _____ spending is the key factor underlying successful advertising.
A) increased
B) decreased
C) consistent investment
D) maximum
E) minimum

Question

Most successful companies are aware that _____ spending is the key factor underlying successful advertising.
A) increased 
B) decreased 
C) consistent investment 
D) maximum 
E) minimum

Quizplus · Accepted Answer

Consistent investment in advertising spending is important for successful advertising. It is not necessarily about spending a maximum amount or a minimum amount, but rather about maintaining a steady investment over time. Decreased spending may lead to a decrease in advertising effectiveness, while increased spending may not necessarily lead to proportional increases in success.

Most Successful Companies Are Aware That _____ Spending Is the Key