Which of the following metrics is available directly from Facebook?
A) share of conversations
B) share of voice
C) sentiments
D) affinity score
E) overall weight of a brand campaign

Question

Which of the following metrics is available directly from Facebook? 
A) share of conversations 
B) share of voice 
C) sentiments 
D) affinity score 
E) overall weight of a brand campaign

Quizplus · Accepted Answer

Affinity score is a metric that is available directly from Facebook. Share of conversations, share of voice, sentiments, and overall weight of a brand campaign are not directly available from Facebook, but can be calculated using Facebook's data and insights or through third-party tools.

Which of the Following Metrics Is Available Directly from Facebook