When creating content for social media,
A) to reach a wide audience, you should write as informally as possible.
B) treat every message as a sales pitch.
C) write catchy headlines that play on words.
D) don't hide from criticism: take the opportunity to correct misinformation.
E) use plenty of jargon-even if your audience is not likely to understand it-so everyone will know you are an insider.

Question

Quizplus · Accepted Answer

D)Social media understandably makes some businesspeople nervous because they do not permit a high level of control over messages.However,do not hide from criticism.Take the opportunity to correct misinformation or explain how mistakes will be fixed.With social media,you should write informally,but not carelessly.Remember when using social media that it's a conversation,not a sales pitch.Write concise,specific and informative headlines.Avoid the temptation to engage in clever wordplay with headlines.Do not use jargon if your audience is not likely to understand it.

When Creating Content for Social Media