An inequitable exchange can occur when a consumer believes that he or she has been taken advantage of by a company or when another customer has been treated more favorably.

Name: An inequitable exchange can occur when a consumer believes that he or she has been taken advantage of by a company or when another customer has been treated more favorably.
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Question

Quizplus · Accepted Answer

An inequitable exchange involves a perceived unfair or unequal treatment by a company towards a consumer or between customers.

An Inequitable Exchange Can Occur When a Consumer Believes That