Clady's hair conditioner is advertised as a product that ensures pin-straight hair. However, the product just softens the hair like any other hair conditioner. This product promotion is an example of _____.

Question

Quizplus · Accepted Answer

The promotion is an example of puffery, which is exaggerating or overstating the qualities or benefits of a product beyond what is realistically possible. Clady's hair conditioner claims to ensure pin-straight hair, which is an exaggerated claim that cannot truly be guaranteed by a conditioner.

Clady's Hair Conditioner Is Advertised as a Product That Ensures