Narrative 3-1
IBM has a long-standing "Reinventing Education" program,which involves intensive research into how educational institutions can use the fruits of new technologies to transform what they do and thereby improve education. In the process,the program is helping to shape a market of significant interest to IBM. IBM views the program as an investment rather than as a charitable contribution.
-Refer to Narrative 3-1. The IBM program is an example of the positive relationship between social responsibility and which of the following?
A)social consensus
B)secondary shareholders
C)economic performance
D)covert stakeholders

Question

Narrative 3-1
IBM has a long-standing "Reinventing Education" program,which involves intensive research into how educational institutions can use the fruits of new technologies to transform what they do and thereby improve education. In the process,the program is helping to shape a market of significant interest to IBM. IBM views the program as an investment rather than as a charitable contribution.
-Refer to Narrative 3-1. The IBM program is an example of the positive relationship between social responsibility and which of the following?
A)social consensus  
B)secondary shareholders  
C)economic performance  
D)covert stakeholders

Quizplus · Accepted Answer

The IBM program is an example of how a company's social responsibility can positively impact their economic performance. IBM views the program as an investment that can shape a market of significant interest to them, rather than just a charitable contribution. This shows that social responsibility can lead to business success and should not just be considered a cost or sacrifice.

Narrative 3-1 IBM Has a Long-Standing "Reinventing Education" Program,which Involves Intensive Research