Narrative 3-1
IBM has a long-standing "Reinventing Education" program,which involves intensive research into how educational institutions can use the fruits of new technologies to transform what they do and thereby improve education. In the process,the program is helping to shape a market of significant interest to IBM. IBM views the program as an investment rather than as a charitable contribution.
-Which of the following offsets a company's costs of being socially responsible?
A)a better product or corporate reputation that results in stronger sales or higher profit margins
B)higher employee morale that results in less turnover costs
C)better government relations that results in higher tax credits and other incentives
D)a higher corporate profile in the media that results in less likelihood of boycotts or other negative social responses

Question

Narrative 3-1
IBM has a long-standing "Reinventing Education" program,which involves intensive research into how educational institutions can use the fruits of new technologies to transform what they do and thereby improve education. In the process,the program is helping to shape a market of significant interest to IBM. IBM views the program as an investment rather than as a charitable contribution.
-Which of the following offsets a company's costs of being socially responsible?
A)a better product or corporate reputation that results in stronger sales or higher profit margins  
B)higher employee morale that results in less turnover costs  
C)better government relations that results in higher tax credits and other incentives  
D)a higher corporate profile in the media that results in less likelihood of boycotts or other negative social responses

Quizplus · Accepted Answer

Option A suggests that a company's socially responsible actions can offset their costs by increasing their sales or profit margins through a better product or corporate reputation. This aligns with the idea that socially responsible actions can have positive effects on a company's financial performance. Options B, C, and D suggest other potential benefits of being socially responsible but do not directly address cost offsets.

Narrative 3-1 IBM Has a Long-Standing "Reinventing Education" Program,which Involves Intensive Research