Which of the following is one of the five industry forces that determine an industry's overall attractiveness and potential for long-term profitability?

Question

Quizplus · Accepted Answer

The threat of substitute products is one of the five industry forces that determine an industry's overall attractiveness and potential for long-term profitability. It refers to the availability and closeness of alternative products that may affect the demand and pricing of the existing products in the industry. Choices A, B, and C are not part of the five industry forces, which are (1) threat of new entrants, (2) bargaining power of suppliers, (3) bargaining power of buyers, (4) threat of substitute products, and (5) intensity of competitive rivalry.

Which of the Following Is One of the Five Industry