Many industry associations collect market research data. Companies use this market research data to fill in gaps in their own data collection. What costs are associated with this data?
A)processing
B)acquisition
C)communication
D)retrieval

Question

Many industry associations collect market research data. Companies use this market research data to fill in gaps in their own data collection. What costs are associated with this data?
A)processing  
B)acquisition  
C)communication  
D)retrieval

Quizplus · Accepted Answer

The costs associated with market research data collected by industry associations are mainly acquisition costs, as companies need to pay to access this data. While processing, communication, and retrieval may also incur costs, they are typically associated with a company's own data collection process.

Many Industry Associations Collect Market Research Data