Using the Web to communicate with potential customers offers many of the advantages of personal contact selling but none of the cost savings of mass media.

Name: Using the Web to communicate with potential customers offers many of the advantages of personal contact selling but none of the cost savings of mass media.
Brand: Quizplus
Rating: 4.9 (38 reviews)

Question

Quizplus · Accepted Answer

The Web can offer cost savings similar to mass media by reaching a large audience at a lower cost compared to personal contact selling.

Using the Web to Communicate with Potential Customers Offers Many