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When the Marketing Department of Despair

Question 62

Multiple Choice

When the marketing department of Despair.com emphasises that 'We're not happy until you're not happy' in their advertising,they are:


A) utilising a symbol
B) communicating the company's values to customers
C) using a slogan to present their values to customers and employees
D) utilising a hero for the purpose of conveying values
E) using customers to harass the employees.

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