A Lapse in Ethical Standards or Judgment in Advertising and Promotion

A lapse in ethical standards or judgment in advertising and promotion can be more damaging to a company than a lapse in other disciplines. Which of the following is a reason for this?

A) Advertising and promotional actions are highly visible and subject to scrutiny.
B) Advertising and promotion are the least expensive of all marketing efforts.
C) Customers are more aware of the activities within an organization than they are of its marketing techniques.
D) Governments do not regulate the flow of information in the other disciplines.
E) There is a two-way interaction between marketers and audience in advertising and promotion.