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Which of the Following Justifications Did Marketing and Advertising Trade

Question 55

Multiple Choice

Which of the following justifications did marketing and advertising trade groups use to defend themselves against the American Psychological Association's (APA's) restrictions on advertising?


A) Parents of younger children, rather than the children themselves, make purchase decisions.
B) Products for children are also commercial merchandise that requires advertising.
C) Products for children require more awareness than other commercial products.
D) Children are less aware of their needs compared to adults.
E) Viewing such advertisements is a part of the consumer socialization process in children.

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