Humberto's, a pizzeria, claimed in its print and television ads that its pizza was made from the best ingredients and tasted better than Pacifix Crust's pizza. Pacifix Crust can launch a civil suit against Humberto's for false and misleading advertising under the _____ Act.

Question

Quizplus · Accepted Answer

The Lanham Act is a federal law that prohibits false or misleading advertising, and provides a civil cause of action for competitors who have been injured as a result of such advertising. Therefore, Pacifix Crust can file a civil suit against Humberto's under the Lanham Act for making false and misleading claims about their pizza.

Humberto's, a Pizzeria, Claimed in Its Print and Television Ads