Which of the following is true of program rating?
A) It is the percentage of homes in a given area where TV is being watched during a specific time period.
B) It is the percentage of TV households in an area that are tuned to a specific program during a specific time period.
C) It is the total number of households in the area that subscribe to cable television as opposed to network television.
D) It represents a total percentage of the population that is tuned into a particular reality television program.
E) It represents 1 percent of all the television households in a particular area tuned to a specific program.
Correct Answer:
Verified
Q90: Which of the following is true of
Q91: The price for commercial time charged by
Q92: The designated market area (DMA) of Boston
Q93: _ is defined as one percent of
Q94: The sole source of network television and
Q96: Which of the following is a similarity
Q97: The growth in spot cable advertising has
Q98: There are approximately 900,000 television households in
Q99: Assume a television show Master Quiz had
Q100: Cable networks that can transmit several channels
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents