An automobile manufacturer runs an advertisement proclaiming that one of its luxury cars has been the best-selling model in the United States for two straight years. This is an example of an ad using a(n) _____ appeal.
A)feature
B)favorable price
C)news
D)product popularity
E)emotional

Question

Quizplus · Accepted Answer

The advertisement is using the product popularity appeal by highlighting the fact that the luxury car has been the best-selling model in the United States for two straight years.

An Automobile Manufacturer Runs an Advertisement Proclaiming That One of Its