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Yummy Soups, a Vegetable Soup Manufacturing Company, Uses Coupons and Sweepstakes

Question 99

Multiple Choice

Yummy soups, a vegetable soup manufacturing company, uses coupons and sweepstakes to promote its soup. This reflects an application of:


A) belief-bias effect.
B) bait-and-switch promotions.
C) operant conditioning.
D) classical conditioning.
E) cognitive appraisal theory of emotion.

Correct Answer:

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