Offering quality products that command a premium price, providing superior customer service, having the lowest production costs and lower prices, or dominating channels of distribution are ways of:
A)achieving competitive advantage.
B)practicing cross-merchandising strategy.
C)creating market space.
D)practicing bait-and-switch marketing.
E)establishing a marketing-stub.

Question

Quizplus · Accepted Answer

Achieving competitive advantage means that a company has a unique and valuable position in its market, either through its quality products, customer service, cost efficiencies, or distribution channels. These advantages allow the company to stand out from its competitors and potentially command higher prices or greater market share.

Offering Quality Products That Command a Premium Price, Providing Superior