Dave has a small clothing store. He wants to open a second store but needs investors to finance his expansion. Investors will look at which of the following primary financial performance measurements to evaluate the store's performance?
A) cash flow
B) return on assets
C) inventory turnover
D) net sales

Question

Quizplus · Accepted Answer

Investors will primarily look at cash flow to evaluate the store's performance, as it indicates the store's ability to generate cash to fund operations and expansion.

Dave Has a Small Clothing Store