Jim sees himself as being confident, powerful and heroic.According to the BrandAsset Archetypes model developed by ad agency Young & Rubicam, Jim would be classified as a ________.

Question

Quizplus · Accepted Answer

According to the BrandAsset Archetypes model, the Warrior archetype is characterized by bravery, strength, and ability to overcome challenges. Jim's self-perception of being confident, powerful, and heroic aligns with the Warrior archetype, making option D the best choice.

Jim Sees Himself as Being Confident, Powerful and Heroic