When a need is aroused that the consumer wishes to satisfy, the ________ process has been activated.
A)goal
B)need
C)desire
D)motivation

Name: When a need is aroused that the consumer wishes to satisfy, the ________ process has been activated. A)goal B)need C)desire D)motivation
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Question

Quizplus · Accepted Answer

The motivation process is activated when a need is aroused that the consumer wishes to satisfy, as motivation is the driving force that compels consumers to take action to fulfill their needs.

When a Need Is Aroused That the Consumer Wishes to Satisfy