Which of the following factors is not a relevant consideration in determining the strength of buyer bargaining power?
A)the relationship between the buyer market and seller market
B)the degree to which the seller is a manufacturer of goods and services in substantial quantities
C)the degree to which buyers pose a credible threat to integrate backward into the product market of sellers
D)the degree to which buyers are well-informed about a seller's products, prices, and costs
E)the degree to which industry goods are standardized and undifferentiated

Question

Quizplus · Accepted Answer

The degree to which the seller is a manufacturer of goods and services in substantial quantities is not a relevant consideration in determining the strength of buyer bargaining power. The other factors listed - relationship between buyer and seller market, threat of backward integration, buyer information, and degree of standardization - all affect the bargaining power of buyers.

Which of the Following Factors Is Not a Relevant Consideration