A greenfield venture in a foreign market is one
A) where the company creates a wholly owned subsidiary business by setting up all aspects of the operation upon entering the market from the ground up.
B) where foreign facilities and marketing strategies are shared with local businesses.
C) where the company learns through training by the foreign entity on how to compete.
D) that supports exports into a foreign market by marketing indirectly through local rivals.
E) that offers lower risk and a faster path to financial returns.
Correct Answer:
Verified
Q53: A cross-border alliance was not created when
A)Walgreens
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Q55: A cross-border alliance was not created when
A)Deutsch,
Q56: The big problem a franchisor faces is
A)allowing
Q57: Greenfield ventures, like all market entry strategies,
Q59: A localized or multidomestic strategy
A)is generally inferior
Q60: Which statement is not a reason BP
Q61: Despite their obvious benefits, think-local, act-local strategies
Q62: The marker of a true transnational strategy
Q63: A global strategy is one in which
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