The chief purpose of calculating quantitative industry attractiveness scores for each industry a company has diversified into is to
A)determine which industry is the biggest and fastest growing.
B)get in position to rank the industries from most competitive to least competitive.
C)provide a basis for drawing analysis-based conclusions about the attractiveness of the industries a company has diversified into, both individually and as a group, and further to provide an indication of which industries offer the best and worst long-term prospects.
D)ascertain which industries have the easiest-to-achieve key success factors.
E)rank the attractiveness of the various industry value chains from best to worst.

Question

Quizplus · Accepted Answer

The chief purpose of calculating quantitative industry attractiveness scores is to provide a basis for drawing analysis-based conclusions about the attractiveness of the industries a company has diversified into, both individually and as a group, and further to provide an indication of which industries offer the best and worst long-term prospects. It is not about determining the size or growth rate of an industry, ranking industries from most to least competitive, finding the easiest-to-achieve key success factors, or ranking industry value chains.

The Chief Purpose of Calculating Quantitative Industry Attractiveness Scores for Each