Which of the following represents the measure of the percentage of a population with Internet access?
A) market segmentation
B) GPS technology
C) prurient impulse
D) online reach
E) Internet penetration rate

Question

Quizplus · Accepted Answer

The term "Internet penetration rate" specifically refers to the percentage of a population with Internet access. Option A (market segmentation) refers to dividing a market into smaller groups with similar needs and characteristics, while option B (GPS technology) refers to the use of satellites to determine location. Option C (prurient impulse) is unrelated to this concept. Option D (online reach) is related to the number of people who are exposed to online content, but does not specifically measure the percentage of a population with Internet access.

Which of the Following Represents the Measure of the Percentage