Consider a scenario in which customers decide not to wait and receive service from a competitor.The lost sales are an example of ______.
A)tangible costs
B)fixed costs
C)recurring costs
D)intangible costs

Question

Quizplus · Accepted Answer

The lost sales in this scenario represent intangible costs because they are not directly measurable or easily quantified, such as the cost of lost opportunity or customer dissatisfaction.

Consider a Scenario in Which Customers Decide Not to Wait