Superstars Soccer Camp recently outsourced its marketing work. This suggests that management at Superstars does not believe that marketing is one of the firm's core competencies.

Question

Quizplus · Accepted Answer

Core competencies are those functions a firm can perform as well as, or better than, anyone else. A firm should continue carrying out its core competencies, and should outsource only functions that others can perform more efficiently.

Superstars Soccer Camp Recently Outsourced Its Marketing Work