Watchful Eyes Industries manufactures a multitude of safety products like burglar alarms, smoke detectors, surveillance cameras, and specialty locks. Watchful Eyes doesn't just stick to households, they outfit businesses and government agencies as well. They have found that each market requires a different marketing strategy. Watchful Eyes would probably benefit from departmentalization by
A) function.
B) process.
C) customer type.
D) market opportunities.

Question

Quizplus · Accepted Answer

Since each type of customer requires a different approach, Watchful Eyes should establish a different department to serve the needs of each customer group.

Watchful Eyes Industries Manufactures a Multitude of Safety Products Like