Vicky keeps a close eye on her company's internal and external environment to discover possible opportunities for new products and to discern possible threats from the competition. In which activity is Vicky engaged?

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SWOT analysis is a situational analysis in which a company assesses its strengths, weaknesses, opportunities, and threats. Results from a SWOT analysis provide you with a realistic understanding of your organization in relation to its internal and external environments so you can better formulate strategy in pursuit of its mission.

Vicky Keeps a Close Eye on Her Company's Internal and External