The ________ is the written statement of marketing objectives,strategies,and activities to be followed in the business plan.

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The marketing plan is the written statement that outlines the marketing objectives, strategies, and activities to be followed in the business plan. It lays out the tactics that will be used to reach target customers and achieve specific business objectives. The marketing mix refers to the combination of product, price, promotion, and distribution strategies that are used to market a product or service. Marketing system and marketing structure are not terms commonly used to describe the marketing planning process.

The ________ Is the Written Statement of Marketing Objectives,strategies,and Activities