What is one disadvantage of focus groups?
A) The moderator always contaminates the results.
B) Most respondents lie.
C) They only work for print media.
D) They reflect the opinion of the loudest respondent.
E) They are expensive to organize.

Question

Quizplus · Accepted Answer

Focus groups can be influenced by dominant or vocal participants who tend to steer the conversation and opinions of others. This can lead to biases and inaccurate results.

What Is One Disadvantage of Focus Groups