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Strategic Management Study Set 1
Quiz 2: Evaluating a Firms External Environment
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Question 81
True/False
A fragmented industry is an industry that has experienced an absolute decline in unit sales over a sustained period of time.
Question 82
True/False
The objective of divestment is to extract a firm from a declining industry.
Question 83
Multiple Choice
________ are resources required to successfully compete in an industry.
Question 84
Essay
What is a harvest strategy?
Question 85
True/False
Firms pursuing a harvest strategy in a declining industry do not expect to remain in the industry over the long term.
Question 86
Essay
What are customer-switching costs?
Question 87
True/False
If you were to purchase a new Apple iPod and were unable to use your previously downloaded library of digital music with your new iPod,this would be an example of a customer-switching cost you would incur to use Apple's product.
Question 88
Essay
Identify and clearly distinguish between the four strategic options available to firms in a declining industry.
Question 89
Essay
Identify the four generic industry structures and the specific strategic opportunities in each of these industries.
Question 90
True/False
An emerging industry is an industry in which a large number of small or medium-sized firms operate and no small set of firms has a dominant market share or creates dominant technologies.
Question 91
True/False
A firm following a niche strategy in a declining industry reduces its scope of operations and focuses on narrow segments of the declining industry.
Question 92
True/False
Product innovation is an effort to refine and improve a firm's current processes.
Question 93
True/False
All divestments are caused by industry decline.
Question 94
Multiple Choice
________ costs exist when customers make investments in order to use a firm's particular products or services.
Question 95
True/False
First movers that invest only in technology usually obtain sustained competitive advantages,even if they do not tie up strategically valuable resources in an industry before their full value is widely understood.