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McDonalds Canada's Share of the Brewed Coffee Business at Restaurants

Question 92

Multiple Choice
McDonalds Canada's share of the brewed coffee business at restaurants grew another 2.5% for the year to August and now holds a market share of 13%, double what it was in 2009. What has McDonalds Canada steadily increased in the past few years?

McDonalds Canada's share of the brewed coffee business at restaurants grew another 2.5% for the year to August and now holds a market share of 13%, double what it was in 2009. What has McDonalds Canada steadily increased in the past few years?


A) market share of the coffee business
B) customer share of the coffee business
C) competitive intensity of the coffee business
D) share price of the coffee business

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