To succeed as a leading player in the Growth phase, a firm should

Question

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To succeed as a leading player in the Growth phase, a firm must be able to offer a product or service which is designed to be scaled up in volume, obtain sufficient resources and build capabilities to support effective scaling-up of operations, and have sufficient market access or commercial muscle to sell the scaled-up volume. Therefore, all of the above options are important for a firm to succeed in the Growth phase.

To Succeed as a Leading Player in the Growth Phase