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As Part of a Promotion, a Restaurant Offers a Frequent

Question 2

Multiple Choice

As part of a promotion, a restaurant offers a frequent diner card. The average cost of a meal at this restaurant is $10. After 4, full priced meals, a rewards member gets 1 "free" $5 appetizer. What does this exemplify?


A) payment decoupling
B) compulsive hoarding syndrome
C) mere ownership effect
D) mental accounting

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