Arguments that rely on logical reasoning follow what path to persuasion

Question

Quizplus · Accepted Answer

Arguments that rely on logical reasoning are a part of central path persuasion, where the audience is influenced by the strength and quality of the arguments presented. This type of persuasion is based on cognitive processing and may result in more lasting attitudes and behavior change. Peripheral persuasion relies on cues such as celebrities or emotions to convince an audience and is less effective in long-term attitude change. Social power and context may also play a role in persuasion, but they are not specific to logical reasoning arguments.

Arguments That Rely on Logical Reasoning Follow What Path to Persuasion