Nurture-U is an organic and natural beauty brand. It manufactures a varied stock of skin and environment-friendly products. It believes that the environment should be protected for future generations. The company is against the use of animal products and uses plant extracts. What type of orientation does Nurture-U have?

Question

Quizplus · Accepted Answer

Nurture-U has a societal marketing orientation, which involves not only satisfying customer needs but also ensuring the well-being of society and preserving the environment. The company's belief in protecting the environment for future generations and its use of natural and organic ingredients indicate a focus on societal concerns.

Nurture-U Is an Organic and Natural Beauty Brand