What is the chief advantage of primary data?
A)low cost compared to secondary data
B)relevant to the problem at hand
C)available to any interested party for use
D)accessible through computerized databases

Question

Quizplus · Accepted Answer

The chief advantage of primary data is that it is collected specifically to address the problem at hand. It is tailored to the specific research question and is therefore more relevant and reliable than secondary data.

What Is the Chief Advantage of Primary Data