If you want to buy season tickets in the comfortable seating behind the batter at the Fullerton Softball Complex, you can expect to make a qualifying payment that gives you the right to purchase the tickets. This payment is not deemed to be part of the ticket price. It is one of the costs that must be paid in order to buy a season ticket. What is Fullerton using?
A)professional services pricing
B)price lining
C)price bundling
D)two-part pricing

Question

Quizplus · Accepted Answer

Fullerton Softball Complex is using two-part pricing, which involves making a qualifying payment (the first part) to have the right to purchase the tickets (the second part). This allows the complex to charge a higher price for the tickets while still making them accessible to those who can make the qualifying payment.

If You Want to Buy Season Tickets in the Comfortable